Meet Srinivas Chamarthy -
Srinivas Chamarthy

Srinivas Chamarthy

Director of Engineering, Pricing & Promotions Flipkart India Pvt Ltd


Srinivas Chamarthy is an engineering executive with strong experience in building teams from scratch, leading and managing geographically dispersed teams and driving organic innovation. He has deep expertise in scaling and building distributed, highly performant, low latency products and partnering closely with cross-functional business teams to deliver solutions that increase stakeholder value and GMV.

Srinivas has extensive experience in E-commerce specifically in the areas of Supply Chain Management, Demand Shaping, Retail Inventory Planning, Inventory placement, Automated Inventory procurement, Inventory health, Selection & Inventory Economics, Promotions, Pricing Intelligence, and Pricing economics.

He has hands-on experience in seeding and building new product lines and growth areas from incubation and grow them to maturities such as Opportunity Buy systems for non-JIT buys, automated order processing, Long term staged Buy, automated vendor selection, vendor management, and brand stores. He led the development for new verticals such as Grocery, seller insights, listing quality, promotional user insights, and pricing intelligence.

Srinivas is experienced in leading and managing data-driven algorithmic development that determines dynamic models such as buying optimization for JIT, Non-JIT and Re-Order quantities. He led the modeling of a new algorithm to detect demand and order spikes that improved profitability and reduced risk of OOS.

He has extensive experience in managing highly available and scalable Big data systems in the cloud, using Java / J2EE, Storm, Spark, Aerospike, ElasticSearch, Hadoop and Amazon Web Services (AWS).

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