Meet Manuel Machado -
Manuel Machado

Manuel Machado

Senior Expert, Lecturer and Speaker Atos


Manuel Machado, a specialist in Digital Transformation, is currently focused on assessing how Blockchain can combine with other technologies to help people and organizations take full advantage of a digitalized physical world. He is particularly interested in digital identity, IoT, omnichannel customer experience and Blockchain business cases/governance. He works at Worldline, the digital business and payment services subsidiary of the Atos group, where he is the Single Point of Contact for Blockchain initiatives for the Digital Transformation global division. He is also an advisor to tech-based start-ups.

He has over 16 years of international experience understanding customer requirements to define user-centric solutions, He is a team-player and both a challenger and a change leader to constant adaptation and sustainable revenue growth. He has worked mainly at multinational consulting firms and tech startups, being involved in many sectors, from Retail, Banking, Insurance, and Health to Automobile, Transport or Hospitality, to name a few.

He has participated in projects involving mobile platforms (iOS, Android, WP, web app, hybrid, etc.), IoT, wearables, digital signage, kiosks, connected vehicles (cars and trucks), connected home and so forth. His solutions may involve innovation in processes and business models, such as the definition of Usage-Based Insurance (UBI) programs around the connected car.

His area of involvement is mainly business development, solution definition, and consultative sales but can participate in delivery as a consultant or a product owner within agile methodologies (mainly SCRUM). His daily work involves very close collaboration with UX/Design and technical teams.

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